We try to cater for various data restriction laws of countries and regions as far as possible. For example, we store your data in your country or region, where possible. We only use reputable hosting providers and make sure that those environments are secured. Please ensure that you select your correct country when signing up.

Smart Retail Insights caters well for online and offline retail, especially FMCG and the food retail industry, but is not limited to any specific type of business. If you sell multiple products or services to a few hundred (preferably a few thousand) customers, and if you have a way to directly market to those customers, you can benefit from our product.

To fully benefit from all the available features, you need to have enough customers to run test campaigns with control groups. For this, you need about 20'000 active identified (and contactable) customers. If you have fewer than this, you will not be able to make use of control groups and will therefore not be able to measure your marketing impact as accurately. However, you can still run full-scale campaigns and you will be able to measure the impact, but using less accurate techniques.

There's no limit. Large businesses can easily benefit from our simplified approach and save millions on costs. If you have a large customer base, you can run hundreds of small test campaigns to identify the ones that works best, while running several large-scale campaigns targeting the exact customers for each product you are selling.

Your business should have a year's worth of sales data to fully benefit from this product.

Yes, there are several reasons a campaign might fail. Firstly, it is important to follow the suggested advice exactly. The campaign suggestions we provide are time-sensitive and should be launched within a day or so. Sooner is better. Secondly, the exact marketing strategy will play a critical role. The campaign's wording and tonality might not be enticing enough, or it's simply a product that doesn't sell well or fell out of favour. This is why we recommend running smaller experimental campaigns to find what works best before committing to a full-scale campaign.

The simple answer is yes. Marketing campaigns cost money and offering discounts on a product reduces the profit on that product, but you will make up for that by selling more of that product, and getting customers in store more frequently, which usually results in them purchasing additional items that are not on special. It's a proven strategy, but the difficulty is knowing exactly which customers to target, and which products will perform well when you promote them. This is where Smart Retail Insights comes in.

We are currently working on integrating with several popular platforms, but for now, we only support data importing via a CSV file. The process is simple, and we will guide you through every step.

Yes, unfortunately, we require that sales are tied to a specific customer. We are unable to use any sales records that are not tied to customers for campaign suggestions. Online retailers usually don't have this problem, but for offline retailers, we recommend a loyalty system. Don't have one yet, or looking to upgrade? Have a look at Swarm Rewards. We have helped to develop their core technology, and it's packed with all the features you could want from a loyalty system.

Of course! We have a section dedicated to a bunch of visualizations of your data and intend to expand on this even further. It's a great way to get some business insights.